GET TO KNOW ME
My Background
Creativity has always been at the heart of everything I do. I studied textiles and learned to sew from my mum and granny (who still inspire me every day).
Over the years, I’ve worked across retail environments ranging from managing independent local shops to leading visual merchandising in large-scale stores: co-ordinating launches, styling campaigns, developing seasonal displays and supporting head office with VM planning and pitches
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I’ve worked across independent boutiques, multi-store retailers and larger retail environments, before starting my freelance work in 2020. Since then, I’ve supported businesses across retail, hospitality and service industries with visual merchandising, branding and website design — helping them create confident, cohesive experiences both in-store and online.
Other Qualifications include:
- UAL Visual Merchandising Trends
- Marketing in the 21st Century Open University
- EtonX Creative Problem Solving
"It is with great confidence I highly recommend Ellie Pounds.
She is hard working, loyal, trustworthy and articulate. "
Liz, Hugo & Blake
What I'm all about
Creativity and Craft
Whether I'm styling a mannequin, or building a brand, I pour my heart into every detail
Connection
I love working locally and meeting amazing businesses, who are passionate about what they do.
Support
I'm here to help, empower and encourage, whatever stage you're at, whether you're a start-up or a large retailer with multiple stores.
